The new toolkit aims to “provide a grounding not just in fundamentals and tactics but also to share inspirational case studies from across the not for profit sector - without mentioning the Ice Bucket Challenge...”
There are eight chapters covering topics such as:
- Social Media Strategy
- Putting social into action
- How to grow your social network
- How to campaign and fundraise with social
- Social media style and consistency
- Social analytics and advertising
- Employee social media
- The future of social medila for non proftis
