No one gets to choose how you exercise other than you. Your body, your call. And whatever that looks like, we think it’s worth celebrating. This Girl Can, funded by The National Lottery, believes that there’s no “right” way to get active. However you jiggle, kick, lift, stretch, or sprint, it’s time to get moving how you damn please.
The campaign was created as a response to Sport England's Active People's Survey in 2014, which showed that 2 million fewer women were participating in sport than men despite 75% of women saying they would like to exercise more. The campaign has been credited for a significant reduction in the gender gap reported in the most recent Active Lives Survey 2019. However women in lower socio-economic groups and those from BAME communities are still far less likely to be active.
Consequently, CVA and London Sport have teamed up to encourage all women in Croydon to get involved, working with community partners such as ASKI and Cassandra Learning. This Girl Can Croydon was launched in March 2020 at Fairfield Halls with Tango, Nordic Walking, Indian Dancing and Boxing on offer. However, due to the Covid-19 lockdown, all face to face activities were put on hold. We quickly moved to online activities under our Get Active Stay Well webpage and now have free thai boxing, dance fitness and yoga classes on offer, with more to come.